Salesforce Marketers for Associations and Nonprofits
Roles and Responsibilities
Certified Salesforce Marketers
Finding the right resources for your next project
Marketing Cloud Administrator
Salesforce Marketing Cloud administrators are responsible for a variety of tasks related to the configuration and management of Marketing Cloud products. This includes setting up and configuring Marketing Cloud, managing subscriber data, creating automations to streamline processes, designing and managing email campaigns, analyzing marketing data to gain insights into campaign performance and subscriber behavior, and troubleshooting any issues that arise with Marketing Cloud products.
Marketing Cloud Consultant
They provide technical expertise on product configuration, data management, and integration with other systems. They design and manage email campaigns, analyze marketing data, and provide training and support to clients on how to effectively use Marketing Cloud. They may also be responsible for scoping projects, developing project plans, and managing project timelines and budgets. Marketing Cloud Consultants play a critical role in helping clients achieve their marketing goals using Salesforce Marketing Cloud.
Marketing Cloud Developers
Certified Marketing Cloud Developer credential possess practical experience in developing across the entire Marketing Cloud platform. They are capable of creating customized, dynamic messages and landing pages, and are proficient in Marketing Cloud scripting languages. In addition to advanced segmentation, reporting, and analytics, our experts also possess expertise in integrating with Salesforce AppExchange Apps and off-platform solutions, Salesforce platform configuration, and data configuration on the Marketing Cloud platform.
Marketing Cloud Email Specialist
Marketing Cloud Email Specialists are responsible for designing, creating, and executing email campaigns using Salesforce Marketing Cloud. They can develop targeted email campaigns that effectively reach and engage subscribers. They are responsible for designing email templates, setting up email sends, creating subscriber lists and segments, and monitoring email performance. They can also make recommendations to improve campaign effectiveness.
Pardot Consultant
Pardot Consultants are experts in providing design and implementation solutions using Salesforce Pardot, a marketing automation platform. They provide technical expertise on Pardot products, including configuration, data management, and integration with other systems. Pardot Consultants design and manage automated marketing campaigns, analyze marketing data, and provide training and support to clients. They can assist in scoping projects, developing project plans, and managing project timelines and budgets.
Pardot Specialist
Pardot Specialists are responsible for managing and executing effective marketing campaigns. Their can create and deploying email campaigns, manage lead generation and nurturing programs, analyzing marketing data to provide insights, and administering Pardot by configuring and managing user access, data, and system integrations. Pardot Specialists play a critical role in optimizing marketing strategies and driving business growth through the effective use of marketing automation technology.
*Please Note: Pardot has been renamed to Marketing Cloud Account Engagement.
Salesforce Marketers for Associations and Nonprofits
Staff Augmentation
Our team of Salesforce Marketers empowers associations and nonprofits with the agility to rapidly expand their workforce and adapt to evolving needs.
Salesforce Implementations
Our team of Salesforce Marketers supports the implementation process and ensures successful deployment of the Marketing Cloud platform.
Managed Services
Our Salesforce Marketers deliver proactive support to associations and nonprofits, ensuring that their Marketing Cloud requirements are fully met.
Rescue Projects
If your Marketing Cloud implementation has failed, our team of Salesforce Marketers will work diligently to get your project back on track.