Low-Code Development on Salesforce: A Game Changer for Associations In today’s fast-paced, technology-driven world, associations are under constant pressure to meet the evolving needs of their members while managing complex operational tasks. Traditionally, organizations have relied on custom-built solutions that… Read More »Associations Should be Turning to Low-Code Software
The association marketplace is experiencing a technological shift, and artificial intelligence (AI) is at the forefront of this transformation. With its potential to streamline operations, enhance member engagement, and drive strategic decision-making, AI is poised to redefine how associations function… Read More »How AI Will Impact The Association Marketplace
Einstein Lead Scoring is a predictive lead scoring feature that is part of Salesforce Einstein. Einstein Lead Scoring uses artificial intelligence and machine learning to analyze customer data and determine the likelihood of a lead becoming a customer. The system… Read More »Einstein Lead Scoring
The customer experience is gaining more importance than ever before. Companies like Amazon have raised the expectations bar, and members now anticipate having similar personalized and smooth interactions with their association, as they do with all companies, during various touchpoints,… Read More »Next Best Action
Einstein Prediction Builder is a tool that allows users to create custom machine learning models without requiring extensive technical knowledge or coding skills. The tool is built on the Salesforce Einstein platform, which is designed to help organizations leverage the… Read More »Einstein Prediction Builder
Einstein Discovery is an analytics tool that is included in Salesforce Einstein. Einstein Discovery allows associations and nonprofits to automatically discover patterns, trends, and insights in their data. The tool uses machine learning algorithms to analyze data from multiple sources,… Read More »Einstein Discovery
Membership retention is mission critical for the long-term success of any association. A high member retention rate indicates that members are satisfied with the value they receive from the association and are likely to renew their membership. The Salesforce platform… Read More »Improve Membership Retention: Salesforce Tips for Your Association
If your association or nonprofit organization is considering implementing Salesforce it’s essential you have a strong project manager assigned to the team. Managing a Salesforce project effectively is essential for the success of any Salesforce software development team. A project… Read More »Salesforce Project Management: Tips for your Association
Software testing is critical to the Salesforce development process and success of an implementation. It involves verifying and validating to ensure that it meets the specified business requirements and performs as expected. Testing helps to identify defects, errors, or bugs… Read More »Importance of Salesforce Software Testing for Associations & Nonprofits
Software development methodologies are crucial for associations to manage the development of a Salesforce implementation that support their operations. These methodologies offer a structured and standardized approach to software development, ensuring that the final product meets the association’s requirements and… Read More »Salesforce Software Development Methodologies for your Association